Organic Instagram Growth vs. Paid Instagram Growth

What is the difference?

🍁Organic growth is building up your page by posting on Instagram and interacting with your followers. To get a lot of organic growth, you need to interact with your audience and get to know your followers. You can do this by posting regularly, sharing stories, making reels, and responding to their comments and direct messages.

🍁Paid growth is just that; you pay for exposure. It consists of paid advertising through Facebook, Instagram, and Google. With paid growth, you can target your ideal client by sending your advertisement directly to their demographics: who are they? Gender? Age? Budget? Ultimately, what can you offer them that they like and want?

Both organic growth and paid growth have great advantages. 🙌🏼

As a business, you should definitely focus on BOTH. By combining the two, you will see the best results. In order to learn more about your audience and what content engages your target audience and gains followers, you should start with organic growth.

Before you start with paid advertising, you should at least have a few Instagram posts on your profile so that when your target client lands on your Instagram page, they can decide whether they like what you sell and start to follow your page.